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It’s rare to come across music that is so beautifully crafted in all of its aspects. Lorde has a brilliant voice and a talent for writing lyrics that are as beautifully quotable as a Sofia Coppola movie. “Baby be the class clown, I’ll be the beauty queen in tears” . This sixteen year old from New Zealand may not be a band per say, but I’m totally obsessed with her and it’s my blog so I make the rules.
Anyways, Lorde was so obviously talented that when Universal records saw a video of 13 year old Ella Yelich-O’Connor they immediately set her up with a development deal. Cut to this awesome jam.
Let me just list the reasons I’m totally keeping this song on repeat. 1) Lorde’s voice that brings up the best of Adele and Lana Del Rey on top of 2) beautifully minimal production which showcases 3) Lorde’s excellent lyrics about our materialistic culture and the income gap. “A lot of people think teenagers live in this world like ‘skins’ every weekend or whatever, but truth is, half the time we aren’t doing anything cooler than playing with lighters, or waiting at some shitty stop” Lorde posted in the about section of the video. Lorde seems okay with that, and in truth a lot of her allure (“Royals” is #1 in New Zealand) is in her low key appeal. Most of the video has Lorde’s teenage friends just lying around doing nothing in condos and train stations of her home town. Despite the mundane subject matter, I want to make posters of every shot and plaster them all over my room.
Lorde shows the same detached cool in the video for “Tennis Court”. If you’re reading this you can stop waiting for something else to happen: the whole video is just her vamping with her awesome lipstick and mesh shirt, and if your not okay with that I hope you and I never meet. The video isn’t just a random excuse for Lorde to act cool. “It’s a new art form showing people how little we care” the chorus goes, and Lorde cares so little she can’t even be bothered to lip sync beyond the background “yeahs”. Total Bamf.
She’s not just a single artist either. Her ep The Love Club is filled with great songs. The soulful “bravado” was inspired by the line “I found bravery in my bravado” from Kanye West’s song “Dark Fantasy”, and “The Love Club” will resonate with anyone who’s had a clique problem. My fave is “Million Dollar Bills” which channels some Yelle for Lorde at her most upbeat.
Lorde is totally the next coming, and judging by the crowd response here, she’s only going to get bigger. Stream The Love Club EP below and then forward it to all your friends and feel super cool.